All stats below represent the median value.
Admissions Expense
INDEX PK12 and Elementary Schools spend about 1.7% of their operating budget on Admissions (excluding marketing.) INDEX Middle/Upper Schools spend about 2.1%. The .4% difference may not sound like much, but depending on the size of budget, this could mean $50,000-$300,000 in additional spending on Admissions efforts.
Expense per Existing Student
INDEX PK12 and Elementary Schools spend about $540 per existing student on Admissions. INDEX Middle/Upper Schools spend about $860 or almost 60% more per student.
Applications
INDEX PK12 and Elementary Schools get about .4 applications per student (based on capacity enrollment). Middle/Upper Schools get about .6. This .2 difference means Middle/Upper Schools are getting proportionately 50% more applications than PK12 and Elementary Schools.
Selectivity
INDEX Middle/Upper Schools have acceptance rates of about 41%. INDEX PK12 and Elementary Schools have acceptance rates of about 57%, or almost 40% higher.
Cost per New Student
INDEX PK12 and Elementary Schools spend about $3200 Admissions dollars on each new enrollment. Middle/Upper Schools spend about $4100, or almost $1000 more per new student.